About Us

About Us

Rhodes Branding is a team of catalysts, changemakers, and strategists relentlessly focused on transforming education from the inside out. Our mission is to help you embrace your unique identity, challenge convention, and lead boldly.

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Our Story

Entrepreneurial Spirit. Educational Purpose.

Rhodes Branding began with a question: What if education could tell its story differently?

Brothers Austin and Thomas Rhodes weren’t traditional educators, but they were raised by one. Their mother spent her career in education, instilling in them a deep respect for its power to shape lives and uplift communities.

What they saw missing was a bold, modern approach to how schools and districts express who they are. Blending entrepreneurial drive with a purpose-led mission, they launched Rhodes Branding to challenge outdated narratives and help educational institutions show up with clarity, creativity, and confidence.

This isn’t just branding. It’s a movement to help education realize its full potential — as a catalyst for progress, identity, and impact.

What Drives Us

Our Core Values

Push the Envelope

Push the Envelope

Challenge convention and innovate beyond boundaries. Never settle for "the way it's always been done."

Stay Gritty

Stay Gritty

Embrace challenges and persist through adversity. Progress demands resilience.

Learn Relentlessly

Learn Relentlessly

Always seek new perspectives and opportunities for growth.

Improve Student Outcomes

Improve Student Outcomes

Keep students at the core. Drive real impact through advocacy and action.

Optimize Optimism

Optimize Optimism

Stay hopeful, proactive, and celebrate each victory, big or small.

Our Team

Leadership

Dan Wyar Headshot copy
Dan Wyar

President

Dan Wyar

President

Dan leads Rhodes Branding’s strategic vision, drawing on deep expertise in education branding, enrollment marketing, and workforce development.

Ginny Kowalski Headshot
Ginny Kowalski

Vice President of Operations

Ginny Kowalski

Vice President of Operations

Ginny oversees client relationships and the agency's day-to-day operations. She brings a consultative approach to account management, helping clients translate strategy into meaningful results.

Michael Ho Headshot
Michael Ho

Executive Creative Director

Michael Ho

Executive Creative Director

Michael leads the agency’s creative direction, blending strategic storytelling with award-winning design. His leadership has elevated the visual presence of education brands nationwide.

Molly McGowan Gorsuch, APR
Molly McGowan Gorsuch, APR

Executive Director of Client Strategy

Molly McGowan Gorsuch, APR

Executive Director of Client Strategy

Molly drives brand strategy, messaging, and thought leadership across client engagements, anchoring all work in research and stakeholder insight.

CONTACT US

Ready to Lead the Change?

Every meaningful transformation starts with a bold conversation. Let's explore how we can help you lead with impact.

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