John Loveday Rhodes Branding

John Loveday

Vice President of Innovation & Growth

John Loveday joined the Rhodes Branding team in the summer of 2021. In his role, John focuses on all aspects of client and company growth, relationship management, financial integrity, industry relations, and high-quality delivery and execution of all engagements which drive organic growth and strong relationships.

A high-energy leader with an extensive background in education, John works directly with our clients to help them innovate and grow in critical areas, which allows them to serve their students and the communities at the highest level possible.

Prior to joining Rhodes Branding, John served in a variety of roles in traditional public, public charter, and private schools throughout South Carolina, including teacher, principal, and executive director.

In his most recent role, John served as the executive director at South Carolina Whitmore School (SCWS), a public online high school within the South Carolina Public Charter School District (SCPCSD). At SCWS, John helped lead the school through a period of unprecedented growth and success. From 2015 to 2021, SCWS doubled its student enrollment, doubled its number of employees, and increased its graduation rate by 95 percent. SCWS was named a 2019 Top WorkPlace in South Carolina by the Columbia Business Monthly Magazine, as well as the 2020 Best Charter School by the Post and Courier’s Free Times. SCWS was also unanimously approved for another 10-year charter by the SCPCSD Board of Trustees in February 2021. John earned a BA in History from the University of South Carolina, as well as two postgraduate degrees. The first being a Master of Teaching in Secondary Education, followed by a Master of Education in Educational Administration.

As a first-generation college graduate, John finds inspiration in assisting schools and school leaders in reaching their potential, so they are able to maximize their impact on students. John is married to his wife, Amanda, and they have two children. They reside in Columbia, S.C., and both enjoy being actively involved in their community.