Florence School District 3’s College, Career and Student Outreach Services coordinates and collaborates with outside agencies, colleges, and the workforce, to promote college and career-ready opportunities for students.
Located in lower Florence County, Florence School District 3 is the second largest of the five school districts in the county. The district is at the midpoint between Columbia and Myrtle Beach, S.C. It is home to many well-known graduates, such as Challenger astronaut and physicist Dr. Ronald E. McNair, and many doctors, lawyers, educators, judges, and business leaders.
Florence 3 hired Rhodes Branding to bolster the visibility of its college and career readiness programs. Some of the work included developing 15-second video spots for several of the district’s CTE programs and promotional rack cards for the district staff to use to engage with current students and families.
